An excellent new journal article in Poetics explores how the cultural idea of terroir gets translated between wine regions across the globe. Sarah Cappeliez, one of the PhD candidates I supervise, draws on interviews and website analysis to explore the discourse of terroir in French and Canadian regional contexts.
Here is the abstract:
Terroir is a complex French cultural term used to identify and classify artisanal foods and drinks in relation to a specific place. Notoriously “untranslatable”, terroir has nevertheless travelled well beyond the borders of France and Europe more broadly. This paper illuminates the parts of terroir that translate culturally by using a qualitative comparative case study of two contrasting wine regions, and examines how terroir manifests in similar and different ways when it is taken up in a French and a Canadian regional cultural context. Through the analysis of terroir discourse in 30 interviews and 32 websites, this study further clarifies the factors that drive consistency and change in the translation of a cultural idea like terroir. Moving beyond the idea that “terroir is adaptable”, this paper shows how wine actors articulate terroir’s normative principles as constant, but describe terroir’s natural and human practices in locally contingent ways, nuancing our understanding of stability and change in how culture unfolds within a globalized cultural context.
This article looks at how leadership works within community based Participatory research (CBPR). Drawing from experience with a CBPR project involving 16 organizations from the community, government, and university sectors, we completed a focused ethnography where we interviewed 18 partnership members who were instrumental in, accountable for, and knowledgeable about Partnership’s formation. These interviews revealed that leadership was exercised in three ways during the formation stage of this CBPR: (1) through individual characteristics; (2) through actions; and (3) as a collective. These findings show that CBPR leadership requires a specific set of skills that draw, not only on collaborative leadership, but also leadership from more traditional, hierarchical settings. While CBPR leadership shares many of the characteristics of traditional leadership, this study shows that non-hierarchical leadership is also possible as Partnerships adapt to support the collaborative process of CBPR.
Hats off to Dr. Alexandra Rodney, who successfully defended her dissertation! Entitled “Healthy is the New Thin: The Discursive Production of Women’s Healthy Living Media,” Ali’s dissertation is an analysis of healthy living blogs and other media. It asks, “how do these media shape people’s ideas about gender, health, food and the body?” Her research provides fascinating insights on how healthy living bloggers are changing the conversation about which foods are defined as healthy, and on who gets to be considered a health ‘expert.’ It was an honour to work with Ali on this research, and I learned so much from the process.
Ali recently landed a full-time postdoc at the University of Guelph as part of an initiative to advance gender equity in leadership on campus. The two-year project focuses not only on research to better understand the problem, but also on designing and prototyping short- and long-term solutions; this approach parallels Ali’s work with the Innovation Hub at UofT.
Although we’ll greatly miss her wisdom and sense of humour in the halls at UofT, we are looking forward to witnessing the new ways Ali is advancing social justice through her feminist research expertise.
Here is Tyler’s description of his exciting project, entitled Who cares about nature? The environmental sociology of perception.
With increasing urbanization, urban parks may play an important role in the ability of urban dwellers to develop an affective appreciation of wild organisms and their natural habitats. This research investigates the social processes that support and derive from the awe-inspiring discovery of animals, plants, and other organisms in urban parks. The thrill of discovering wild nature may be an important root of public discussions about conserving nature.
Anelyse Weiler, one of the PhD candidates I’m supervising, is the lead author of a new article in International Migration: “Food Security at Whose Expense? A Critique of the Canadian Temporary Farm Labour Migration Regime and Proposals for Change.” Co-authored by Janet McLaughlin and Donald Cole , the article focuses on linkages between food security, food sovereignty, and Canada’s migrant farm worker regime. One of their core arguments is that pitting food security for Canadians against the rights of migrant farm workers is a false moral choice. They propose a range of policy options to advance dignity alongside migrant farm workers. These include granting migrant farm workers full immigration status on arrival, supporting worker-owned farms, and rethinking regulations that underpin concentrated corporate power in the food system.
Anelyse is currently conducting her dissertation fieldwork in BC and Washington state. Last year, the BC Canadian Centre for Policy Alternatives acknowledged her efforts to inform more just and sustainable food systems through the Power of Youth Leadership Award for Research, Analysis and Solutions.
Although much is known about how affluent ‘‘foodies’’ use food as a marker of status and distinction, what are the food tastes of people with a lower socioeconomic status?
In a new article in the Journal of Consumer Culture, Shyon Baumann, Michelle Szabo and I investigate this question. We analyze interview data from 254 individuals from 105 families across Canada to explore the cultural repertoires that guide low-socioeconomic-status consumer tastes in food. We asked respondents across socioeconomic status groups which foods they prefer, and for what reasons.
We argue that low socioeconomic- status respondents show aesthetic preferences that operate according to four cultural repertoires. These repertoires are notably different from people with a high socioeconomic status who practice “cultural omnivorousness” (i.e. eating a wide range of high-status and low-status foods). Our respondents display tastes for foods from corporate brands, familiar ‘‘ethnic’’ foods, and foods they perceive as healthy.
Even though low-socioeconomic-status taste preferences in food are shaped by everyday economic constraints – what Bourdieu called ‘‘tastes of necessity’’ – we show how cultural repertoires guiding low-socioeconomic-status tastes relate to both material circumstances and broader socio-temporal contexts. Our findings shed light on the underlying meanings and justifications behind food ideals among people with low socioeconomic status.
The intention to buy organic food tends to be associated with parents who have children under the age of five. Health and taste concerns are top of mind in informing their purchases.
The intention to buy local food tends to be associated with educated, white women consumers. For these shoppers, collectivist concerns like the environment and supporting the local economy are a key motivator.
We argue that the predominant ‘individualist’ vs. ‘collectivist’ framing in the scholarly literature should be reformulated to accommodate an intermediate motivation.
Organic food consumption is often motivated by a desire to consume for others (e.g. children) in ways that aren’t straightforwardly individualist or collectivist, but that instead exemplify a caring motivation that falls somewhere between the two.